Driving growth through unique consumer data
Hiiper is the independent data & insights agency with the largest purchasing panel in the Netherlands. As a market research agency 2.0, we link actual purchase data to customer profiles, providing a more complete market picture than anyone else: insights into consumer spending, market share, and shopper insights, both online and offline. With this unique customer data – instantly available to everyone – you can make faster, more accurate decisions and use media, pricing, and product range demonstrably more effectively.
Hiiper Nominated for Data & Insights Agency of the Year 2026!
A wonderful recognition of our unique approach using factual purchase data and data-driven insights. Discover what this nomination means and where we make a difference.
Topical & Trustworthy
Hiiper is a reliable source for factual and current data & insights into consumer spending in any industry. The team consists of data experts who have daily insight into the hundreds of millions bank transactions of more than 200 thousand households, combined with more than 30 milion scanned receipts, current scraping data from web shops of major retailers and offline price data from physical stores.
In short, Hiiper's data is:
- Unique & Detailed
- Near real-time
- Factual and directly obtained from the consumer
- Cross-industry
Insights for growth
Hiiper's unique consumer data helps brands, retailers, and manufacturers identify growth opportunities.
Relevant
Up-to-date data and based on actual consumer purchases.
Complete
Data across all channels; both offline and online and from all industries.
Actionable
Data can be used one-on-one for marketing purposes.
Industry Focused
Data is essential to enable winning strategies; however, in certain industries, the availability of data is either limited or non-existent, resulting in a loss of strength and opportunities. This is particularly evident when consumers choose to purchase their goods from competitors or through the development of retailers outside traditional industries.
But how can organisations create winning strategies with only a fragmented overview of consumer spending? Hiiper’s data offers a comprehensive overview of every industry, being relevant, complete, and actionable. Learn more about our solutions and discover the possibilities for your organisation.
Hiiper Solutions
The solutions of Hiiper map out a total market image with relevant, complete and actionable insights. It is the key to data-driven growth for any industry.
Hiiper Insights
Enhance your marketing decisions by gaining a comprehensive understanding of your market, customer behaviour, and competitors.
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Hiiper Audiences
Reach your potential customers and increase your conversion with smart segments, performance-based, and deployable on-platform.
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What our customers say
"With Hiiper we have a more complete picture of our market, including all kinds of e-commerce parties that have always remained out of sight until now. Now we can finally manage based on total market performance.”
These customers rely on our services
Would you like to explore further opportunities for your organisation?
Get in touch with us to learn more.
Updates
Hiiper Retail Monitors from Q1 2026
Q1 2026 shows that value retail continues to grow. Discounters, Blokker, and border retail are gaining ground in a price-conscious market.
